Make your studies more reliable through the use of exclusive, innovative tools and resources
For its studies, In Vivo BVA uses unique, innovative tools and resources to color outside the lines of traditional studies based on statements of intent and attitudes.
It aims to HELP YOU MAKE THE RIGHT DECISIONS based on reliable studies that actually predict shoppers' future behavior in stores and consumers' behavior using products at home.
These tools and resources, listed below, fit in at each key study stage:
unique information collection methods, such as mock-up stores, consumer labs, virtual reality stores, telephone and internet survey platforms, blogs and forums, and more.
specific ways of observing behavior, through video installations, fixed and mobile eye-tracking systems, Conso'Live digital camera facilities, and more.
specific resources for processing and analyzing information with our databases and our in-house teams specialized in marketing modeling and statistical processing.
Equipped with these resources, In Vivo BVA is able to offer you high-level standardized studies as well as ad hoc studies using the most relevant combination of tools and approaches to best address your issue.