To make innovation a shared achievement, In Vivo BVA's forerunning Innovation Team works hand-in-hand with you.
This multidisciplinary team's intimate understanding of the consumer goods field makes it unique in the research market:
Our associates, including experimental in-store quantitative test inventors, three account directors specialized in more than ten FMCG product categories, behavior specialists, and an Innovation Director from the world of advertising, are at the forefront of product development.