IN VIVO BVA

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Product evaluation tests

Assessing your product formula's appeal

Over 20 years' experience in product evaluation

• In France and worldwide (Europe, Asia and USA)
• More than 20,000 product formulas tested, one every other day

In Vivo BVA: A UNIQUE HANDLE ON ALL PRODUCT TESTING TECHNIQUES

• Blind vs. "branded"
• Ad hoc vs. Paired Comparison
• Complete experimental design vs. Experimental design in balanced incomplete blocks
• CONSO EVAL (lab testing to evaluate a product's intrinsic performance or a certain aspect / CONSO 360° (at-home testing on the product in its natural environment, under real-life use conditions)

Recruiting all types of target groups

• From general public to narrow targets (3- to 36-month-olds, specific populations, etc.)

• Putting together dedicated panels: tight management control, panel moderation and renewal.

The method of data collection best suited to your needs

• Product use: in test labs or at home.
• Questionnaires: by telephone, face-to-face or online
• Occasional or continuous data collection over a set time period

Integrated logistics

• Purchasing and storage of simple or complex products
• Product purchase with pick-up
• Complex culinary creations with R&D support

• 13 test labs equipped with kitchens to accommodate all kinds of preparations
• Three storage sites, including one cold storage facility
• Integrated telephone and CAWI platforms to manage call-back and process your files under confidential conditions

Analytical expertise

• A CONSO DATABASE with a record of over 20,000 products (food, cosmetics and home care industries) sets benchmarks by market and sub-segment.
• Specific analysis (component analysis, directional analysis for more advanced recommendations and positive work with R&D and sensory researchers).
• A dedicated team to make the most of your markets