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In Vivo BVA, an expert in Consumer Goods research

BVA’s expertise in Consumer Goods

The most reliable research on the market for sounder decisions


In late 2007, In Vivo and BVA's Consumer Goods division merged to form In Vivo BVA.
Today, we are one of Europe's leading tailor-made consumer goods research companies.



In Vivo BVA boasts unrivalled expertise in consumer goods research and marketing thanks to precise and unique methodologies that provide results capable of predicting the future behavior of consumers and shoppers.


In Vivo BVA has established a global presence through its network of subsidiaries in Europe and the United States and through its partners in other large countries. Its work is grouped into four sectors:










In Vivo BVA has the tools and expertise it needs to take on every stage of project development, every study objective, and every client's budget and time constraints from the right angle.

An international management team





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